The Brief
A playful and vibrant refresh for a boundary-pushing startup can be an excellent strategy to breathe new life into the company's brand and engage with its target audience in a dynamic way. This approach often involves injecting a sense of energy, creativity, and excitement into the startup's visual identity, messaging, and overall customer experience.
The Process
Brainstorming
Brainstorming for a startup can be an exciting and productive process to generate new ideas and solutions. Here are some steps to help you effectively brainstorm for your startup.
Design Ideation
We start by gaining a thorough understanding of the startup's vision, values, target audience, and competitive landscape. This allows them to align the design ideation process with the startup's specific goals and requirements.
